How We Operate

Every decision we make is based on a system designed to protect your profit.

TRUE COST

Fixed costs
Fuel
Maintenance

TRUE CPM

PROFIT TARGET

Profit goal
Weekly goal

REQUIRED RATE

MARKET

Good lanes
Reload
Rates

SMART POSITION

DECISION

Rate + Market

BOOK | NEGOTIATE | PASS

Rate: $2.65 / mile

Profit: $757 / day

Market: Weak destination

Decision

NEGOTIATE HARD

Weak Reload
Rate below target
Better entry needed

Most dispatchers would book this load.

We focus on protecting truck profitability.

Before your first load is ever booked, we calculate the truck’s real operating cost to establish accurate profit-per-mile targets and smarter freight decisions.

Our focus is simple:

Stronger rates
Smarter positioning
Fewer wasted miles
Better long term profitability

More Than Just Load Booking

Our 10% fee supports far more than load booking - it is an investment in stronger truck profitability, operational oversight, smarter freight decisions, and long-term carrier growth.

The majority of revenue stays with the carrier. Carriers keep 90% of the revenue while our dispatch operation supports:

freight negotiation
paperwork management
invoice and billing support
accessorial recovery
real-time operational visibility
dispatch intelligence systems
Lane and market analysis
load risk evaluation

all designed to help carriers move smarter while building & protecting profitability.

Industry dispatch percentages commonly range from 5–10% depending on the level of operational support and oversight provided.

Let’s get your numbers dialed in

Get Started

Example Load Analysis